Revenue leak calculator
How much of your spend can't you see?
Your ad platform reports leads and tracked purchases. That's rarely the same as the cash your payment processor actually collected. Plug in your numbers for a rough read on the gap.
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Honestly: for how many could you name the ad or path AND confirm the cash against your processor?
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Your blind spend
$20,000 / mo
By your own count, 6 of your deals — 50%— can't be tied to the source that produced them. At your blended $3,333 cost per closed deal, that's $240,000 a year of spend you can't assign — behind $24,000 of collected revenue with no confirmed source.
Want a score instead of a dollar figure?
Do your metrics lie to you?
6 yes/no questions, scored — your Revenue Blind-Spot Score.
Get your blind-spot score →